Added international intrigue as new season arrives

Added international intrigue as new season arrives

DAYTONA BEACH — For the car geek, the Rolex 24 remains a must-see event on

DAYTONA BEACH — For the car geek, the Rolex 24 remains a must-see event on each year’s calendar. A worldwide array of high-end automotive technology, along with the ultimate battle of man vs. machine vs. the clock — it’s a sports-car fan’s High Holy Days.

For everyone else?

“It’s a festival,” says Daytona International Speedway president Frank Kelleher.

And people love festivals. In this case, they love it so much, they don’t dare miss a year for fear of falling off the “invite list.” As a modern Rolex race week arrives, you have folks combing through their connections, looking for a chance to get inside the massive infield for the Thursday-through-Sunday event — the 61st Rolex 24 begins Saturday afternoon at 1:40.

Don’t bother, the infield long ago reached its reached its reservation capacity.